SEO TIPS for beginners

Index Settings in wordpress

Index Settings for SEO

1) Make sure your indexation settings are enabled

Permalinks optimization

Permalinks optimization

2) Optimize permalinks for on-page search engine optimization Settings > Permalinks

 

3) You can include keywords in your post’s URLs for SEO best performance which is very important for WordPress on-page search engine optimization. 

  1. Sign UP for Google Search Console (GSC)
  2. Sign UP for Bing Webmaster Tools (BWT)

Google Analytics is the most popular traffic tracking tool out there. It also integrates neatly with GSC.

4) Make sure your site is responsive and mobile-friendly; 80% of internet users own a smartphone. Mobile tends to be the preferred way of accessing the web for many of them.

5) On-page optimization using headings: Check how your theme handles H1 and H2 tags

  1. H1 –  main, top-level heading – it’s what the page is about. Using only one H1 tag on a single page is somewhat standard. Google also recommended that in the past, so don’t put multiple H1 tabs
  2. H2 – secondary heading – it’s what a section on the page is about.  
  3. H3 – third level heading … and so on.

6) Improve your site speed

7) WordPress On-Page SEO Plugins to have

8) Yoast is the most popular WordPress on-page SEO plugin, with over 1 million active installs. It gives you all the basic settings you’d need and lets you in on some of the advanced stuff, should you want to experiment. We dare say that this is the one on-page SEO tool you cannot do without.

9) Social sharing plugin. 

10) Blog Post Ideas so Great They’ll Make You want to Slap Your Mama! The great thing is that you can use your primary and secondary keywords in the headlines. 

11) Always set titles and descriptions manually. If you have Yoast installed, you get a nice box under the main editing screen to take care of this: 

Search Engine Visibility

Search Engine Visibility

Use your main keyword for the post and some related keywords in the description. Include a keyword in the first paragraph. The first paragraph is the essential part of the post’s content from a search engine optimization point of view. You need to let Google and your visitors know what your post is about.

This may require some brainstorming to make things sound right, but you should always make an effort to include your main keyword in the very first paragraph. For every new post you’re working on, find at least three existing related posts on your blog, and then link to them from within the body of that recent post. 

Most importantly, see which of your posts get the most organic traffic and link to other sites you want to rank from those posts. This is because this has the most connection. 

12) Use alt text for images. In WordPress, you can set alt text very quickly for every photo you have on the blog: a good practice is to use a short 2-5 word description of what’s in the picture, plus include a keyword whenever it makes sense. On to our final step in the on-page SEO checklist… 

13) Jumpstart your social shares

14) The number of social shares your content receives is believed to be an important ranking factor. 

15) Start Using SSL/HTTPS

There are many more tips and tricks that you can learn while working. Do not forget to leave your comment and share the blog.


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